Cheap Email Marketing Strategies

  Direct marketing list building is extremely important if you are to succeed at optin email marketing. First, let's take a better look at exactly what direct email marketing is, and how it compares to other forms of direct marketing. Essentially, direct email marketing has stolen the limelight from direct mail marketing and telemarketing, and for good reason. First, with direct mail marketing, you are really not going to get a great response, maybe one to two percent at best. In addition to these poor results, you will have to put out a great deal of money upfront to carry out such an ad campaign. Telemarketing does not fare any better, and quite possibly even worse than mail marketing. Consumers just don't want to hear from solicitors when they are in their homes; they just don't. Direct Marketing List Building for Higher Sales OK, so now that you know the basics about these other two more traditional forms of direct marketing, you can see that they are not very eff...

A direct mail list can help you better target your advertising campaign to yield the best results, meaning higher sales. There is direct mail marketing, which involves sending out newsletters, notices of promotions, and/or flyers through the mail to customers informing them of your products and services. Most of these mailings end up in one place... the trashcan. In addition, direct mail marketing costs a pretty penny to get the ball rolling. On average, it could cost you between $750 and $1000 to send out 1000 mailings. Of these mailings, only 1 to 2% elicit a response, while the rest end up in the garbage! Obviously, this is not the best solution to increasing your sales volume. Another Kind of Direct Mail List However, don't despair just yet, because there is another type of direct mail list that works, and has proven to be effective. It is called the bulk email list, and it entails sending out email to a whole list of consumers who have shown an interest in receiving email...